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The 7 Immutable Rules of Sales Negotiation and Why They Matter Aug 12, 2025

Sales negotiation isn’t a game of who can talk last. It’s a skill and the best sales people know that the deal is won before the paperwork hits the table.

Here are the 7 immutable rules I teach sales...

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"We don’t have the budget" Aug 07, 2025

One of the most common (and frustrating) objections in sales...

But is it always about the money? According to a great read on the Nutshell blog https://www.nutshell.com/blog/tips-beating-the-no-budg...

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5 Basic Sales Strategies Every Seller Should Know Jul 30, 2025

Sales success isn't one-size-fits-all. Depending on the situation, you need to adapt your strategy. Here are five core approaches that can help you close deals and win against the competition.

  1. Fron...
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Last week didn’t go entirely to plan Jul 22, 2025

My son Tom took a fall while snowboarding and fractured his wrist. Initially he was also blacking out too due to the shock and not from a head injury (thank goodness!).

Within minutes, the ski field ...

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Great Relationships Don’t Mean Weak Negotiations Jul 15, 2025

Here’s How to Separate the Two, Without Breaking Either One.

In B2B sales, strong relationships open the door but too often, they get in the way of healthy negotiation.

Sellers think: “I don’t want ...

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Improve Your Power Position in Deals Jul 08, 2025

Align These 3 Sales Processes or Risk Losing Control.

Sales isn’t just about hustle.

It’s about alignment and the most powerful position in any deal comes when these 3 processes are working together...

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Creating a Sales Cadence that Actually Works Jul 01, 2025

Too many salespeople confuse “activity” with “progress.”

Sending a few emails, leaving a voicemail, and then crossing your fingers?

That’s not a sales cadence. That’s wishful thinking.

A true sales...

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Why You Must Win First and Then Negotiate Jun 25, 2025

Too many sellers make the mistake of negotiating to win the deal — instead of winning the deal before they negotiate.

Here’s the truth:

If you haven’t already won the buyer’s mind and trust, you're ...

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The 4 Levels of Sales Negotiation and How to Win at Each One Jun 17, 2025

Not all negotiations are created equal.

To win more (and protect your value), you need to recognise which level you're negotiating on and adapt your strategy accordingly.

Here are the 4 levels of sa...

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"I’m in a meeting" 3 Smart Ways to Handle this Common Objection Jun 10, 2025

If you make cold calls, you've heard it: "I'm in a meeting."

I’ve been reading a few of Jeb Blount’s blogs recently where he points out that how you respond in that moment separates average reps from...

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Have you Actually Won the Deal? Jun 03, 2025

Implicit vs. Explicit Buying Signals in Sales

It’s one of the most common traps in sales:

You think you’ve won… but the deal still stalls.

Why? Because there’s a massive difference between an impli...

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Win the Sale with Micro-Stories May 27, 2025

Sales isn’t about a single YES—it’s about a series of small commitments that move a deal forward. Every step, from securing a meeting to finalizing the contract, requires your prospect to say YES to s...

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